Are Your Worksite Pictures Sending the Wrong Message?
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Social Media & Your Website
Social media presence and influence has been on the rise for years. While OSHA is not actively searching company’s social media pages and websites for safety violations, you should still be aware of what you and your workers are posting. Not only could it be harmful or distasteful towards the company but it could represent a negative image.
Don’t Risk Posting Pictures With Safety Issues
OSHA inspections are initiated by several factors, such as worker complaints, an emphasis program, or the reporting of an employee fatality or injury. They can also be prompted from the referral of another federal, state, local agency, individual, organization, or other media receiver that provides credible information. When OSHA receives a worker complaint, allegations of hazards or violations receive high priority. Referrals are usually originated when someone from outside the organization submits a verbal or photo documentation directly to OSHA to receive consideration for an inspection. Both of these examples are within the top 5 OSHA inspection priority list. Below is the list of how OSHA evaluates inspection priorities:
- Imminent Danger situations
- Severe injuries and illnesses
- Worker Complaints
- Targeted Inspections
- Follow-up Inspections
Depending on the severity of the worker complaint, OSHA may issue a non-formal phone/fax worker complaint requiring for the employer to respond within 5 days to identify any problems found and noting corrective actions taken or planned. If the response is adequate and the complainant is satisfied with the response, OSHA generally will not conduct an on-site inspection. However, when it comes to a media referral, OSHA has credibility on the source, and the date/time when a hazard took place. OSHA’s stance is that they will review all potential violations as a case by case basis depending on credibility of the referral, suspected date and time, and severity. Therefore, it is always a good practice to review all photos for hazards prior to posting them on your website, brochures, etc.